A Founder, Growth Hacker, Marketer, Engineer and Product guy based in Vancouver, Canada.
My first client was a teacher when I still in university (mid-90’s). He wanted a website to share his professional ambitions and get funding for research work.
Since then, I have helped hundreds of SMBs and first-time founder gain in Makeup, Dental, NPO, Sports, Mental Health and more.
90% of my work involves developing “content-first” growth marketing strategies. Lately, some clients are starting to ask about PPC – a predictable trend given that we are living in an “attention economy” now.
Growth Marketer and hacker is the term that suits me best (thanks Jim!) and I think that’s where my career is heading.
A proven Technical Product Manager, and Product consultant for startups.
With 20 years in IT deeply embedded in Engineering teams, I have plenty of experience in agile and waterfall teams (thankfully, I need to wear raingear anymore). Recently I worked as a TPM for a ride-sharing startup that was challenging Uber.
I’m often putting on my product strategy and design hats for private clients that don’t understand the importance of product in their business. Discovering the world of PM a few years ago has developed this side of business even further.
In early 2020, I was aiming to build fractional.pm – Director of Product as a service for startups. That didn’t work out (DM me). aspiring.pm – a by-product of that venture – was a success and is live.
I wrote my first line of code in CGI in highschool I believe, and not long after in HTML when it was first released (by the krakens) in 1996.
A full-stack Engineer, I’m typically developing in PHP JS and CSS these days.
In 2007 I wrote my own CMS in ASP classic and SQL. I used that skill to build a CMS for an employer that wanted to index 20,000 documents. I sold a few license to clients before going all in with WordPress after attending WordCamp in 2008. The CMS is on github now and I’m still using WordPress for client installations.
I probably should have learned OOP and stayed with MS and .NET but you know, back in those days.. it was Microsoft.
I’m thinking about upskilling with React and Ruby in 2021.
25+ years of experience creating logos, magazine ads, brand kits, business cards, flyers, and so much more. Experience with the entire Adobe suite and with dozens of other online and desktop apps – Miro , Balsamiq, Coreldraw (lol), VSDC, Canva, Spark and more.
I think my first creative piece was a painting when I was 10. Even with more than 10,000 hours, I still wouldn’t call myself an expert – that’s probably a confidence issue.
UX design continues to fascinate me and I’m still trying to make the perfect logo (evidenced by not having one here).
I know you want some visuals.. so here you go:
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