Mayur Jobanputra

Technical Product Leader

Vancouver, Canada

hello@mayur.ca • 604-787-9993

LinkedInmayur.ca

Technical Product Leader with 20+ years building digital products across startups, agencies, and enterprise. Early pattern spotter—identified fractional product leadership (2021), AI-assisted development (2023), and gaps in the Lovable market before they became mainstream. Track record of shipping 0-1 products, leading cross-functional teams, and driving measurable outcomes ($250K+ R&D tax credits, $200K annual cost savings). Currently building AI-powered marketing tools for SMBs.

Experience

Founder & Product Lead

Nov 2025 - Present

TellAVision.ai — AI-Powered Marketing Platform for SMBs

  • Building on CraftKit learnings to create full marketing platform: AI site builder, team messaging, and agents that automatically generate and publish content from conversations.
  • Architecting unified workspace consolidating 10+ tools (team chat, website builder, social publishing, AI content generation) for small teams and content creators.
  • Actively developing MVP; first release targeted Q1 2026.
  • Sole contributor across product strategy, front-end development, UX design, and go-to-market.

Co-Founder & Head of Product

Oct 2024 - Aug 2025

CraftKit.dev — AI Website Builder

  • Identified market gap while using Lovable: developers needed PostgreSQL flexibility vs. Supabase-only approach. Co-founded competing AI website builder with engineer met through Lovable community.
  • Led product strategy, UX design, and prototype development; architected full AWS stack (EC2, PostgreSQL, VPC, SSL) with AWS Activate funding.
  • Developed prompt engineering strategies for AI-driven design features, iterating on output quality based on user testing.
  • Delivered functional prototype using lean MVP methodology; exited prior to launch due to strategic differences.

Fractional Product Consultant

2021 - 2024

fractional.pm — Product Strategy & MVP Development

  • Pioneered fractional product leadership model before it became an industry trend; provided product strategy to early-stage startups and Web3 projects, specializing in 0-1 development and go-to-market execution.
  • NEAR Protocol (EiR): Designed Product-Management-as-a-Service offering; recruited 10+ designers, developers, and product leads into the ecosystem.
  • BlockbusterDAO: Led product strategy for 10K+ member Discord community; built team infrastructure and onboarded project leadership.
  • AI-Assisted Development: Early adopter of AI coding tools (2023); shipped Chrome extensions (Web3 bookmarking, Twitter bookmark manager), migrated client and personal sites from WordPress to Next.js/React stack.
  • Product Experiments: Validated multiple product concepts through rapid prototyping—AI design review platform, content generation tools, and productivity apps—generating leads and testing market fit.
  • Built CPO marketplace community of 200+ product managers; created onboarding automation generating 94 leads in 15 days.

Technical Product Manager

2019 - 2020

Kater — Ride-sharing Startup

  • Owned product requirements for 20+ releases across B2C mobile app and B2B fleet management platform.
  • Led SR&ED tax rebate project, consolidating 3,000+ Jira/Trello tickets to secure $250K+ government R&D rebate.
  • Reduced new developer onboarding time by 50% through comprehensive SaaS documentation initiative.
  • Mentored team of 8 QA engineers transitioning to feature ownership; improved BDD practices to increase velocity.
  • Recruited 3 engineers from Lighthouse Labs bootcamp for Engineering and Product roles.

Founder & Web Developer

2000 - 2019

Digital Agency — Web Development & Marketing

  • Built and launched 100+ websites for clients across multiple verticals using WordPress, HTML, CSS, and JavaScript.
  • Achieved 175K pageviews for pilsc.org from launch over 18-month period.
  • Developed and licensed custom CMS platform (ASP/SQL) to multiple clients.
  • Recruited and managed distributed teams of developers and designers for large-scale projects.

Earlier Technical Roles

Pre-2010
  • Release Engineer: Eliminated failed releases, saving $200K annually; managed 40+ Windows servers; deployed multi-million dollar banking portal for Mexico's largest bank.
  • Technical Writer: Co-wrote patent application for video broadcasting technology; reduced Help Desk workload 50% via Document Management System.
  • Web Developer: Built large-scale intranet documentation site (500+ pages); designed document approval workflow systems.

Skills

Product: Product Strategy, Roadmapping, 0-1 Development, User Research, A/B Testing, Agile/Scrum, PRDs, Go-to-Market

Technical: HTML, CSS, JavaScript, GitHub, AWS, PostgreSQL, Prompt Engineering, AI/ML Integration

Design: Figma, Balsamiq, Wireframing, UX/UI Design, Prototyping

Marketing: Paid Ads, Funnels, Social Media, Content Strategy, SEO

Education

Bachelor of Business Administration

Simon Fraser University

Professional Development

PCA Accelerator (Alex Rechevskiy) • AI/ML for Product Managers • Digital Product Management Certification